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18 May 2010

SEO Tactics to Avoid

Search Engine Optimization is the buzzword of the day. And while there are valid expressions of SEO in good web design - there is also the possibility of going too far and becoming something of a jerk in the web world.

Remember the scene in Crocodile Dundee II where Paul Hogan was fishing with dynamite in New York Harbor? Absurd you say? Yes, but this is what many of the popular SEO tactics are like today. Rather than "helping" people find your site, you "force" them upon your site. This is a monumental difference to the visitor. It's the difference between them saying, "Sweet - that wasn't so bad" and, "What the heck is all this crap cluttering up my search?"

LINE25 recently posted on 5 tactics that will make you look bad. They are:
  1. Stuffing your titles with keywords
  2. Littering your body text with keywords
  3. Not using your real name on comments
  4. Excessive interlinking of words and phrases
  5. Sending link exchange request emails
In my opinion these are just 5 of many.

To read more about each of the above check out the full article here.