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13 July 2009

Coleman: Social Network Guru's?

I've gotta say, I'm a bit perplexed. When I think of social networking, I don't think of Coleman.

I mean I understand their slant on it. Just by using the words "social networking" they appear relevant and current.

Social networking today implies Internet connectedness so the thought of it meaning relationship building around a campsite is an interesting twist.

Can't say I'm impressed or irritated. Just saw the new campaign and thought it was worth mentioning...